Liebig Chasseurs Alpins Cards

Liebig's Extract of Meat Company was the producer of LEMCO brand Liebig's Extract of Meat and the originator of Oxo meat extracts and Oxo beef stock cubes. It was named after Baron Justus von Liebig, the 19th-century German organic chemist who developed and promoted a method for industrial production of beef extract.

Colorful calendars and trading cards were also marketed to popularize the product. Liebig produced many illustrated advertising products: table cards, menu cards, children's games, free trading card sets, calendars, posters, poster stamps, paper and other toys. 

The French Mountain Infantry, or Chasseurs Alpins, were a favourite subject.

In 1872, they began to include sets of trading cards featuring stories, historical titbits, geographic titbits, and so on. Many famous artists were contacted to design those series of cards, which were first produced using true lithography, then litho chromo, chromolithography, and finally offset printing. 

The cards remain popular with collectors and are often collected in albums.